Last year, we took a historic step with the broadcast of the LEC (League of Legends European Championship) in the Portuguese language, although with some limitations. This year, we're very proud to announce that we'll also be broadcasting the LEC in our native language, but this time, in its entirety!
No doubt, this was an important step for Inygon. Not only it was the broadcast of one of the most-watched esports competitions, but it was also an opportunity to tap a new audience in another country, namely Brazil, for which we brought new talent to our rosters, such as Leticia Motta and Nicolas Emerenciano. This time, with Leticia and Nicolas now heading to Valorant in Brazil, we'll also be bringing new talent, Pedro Prata and Ken Harusame, which will join our Portuguese casters, Guerreiro and Kevin, and also three other new faces: Alexandre, Rafael and Ana as the host!
Getting to work hand in hand with the LEC team also gives us an exciting opportunity to work with some of the most talented people in this industry and to learn from them. So, In addition to the talent roster update, we'll be bringing some new developments, as we did for WGR LPLOL, to improve the experience of our viewers.
The LEC will start on the 22nd of January and will be broadcasted at https://twitch.tv/InygonTV1. Stay tuned!
João "Wlfz" Cício, Business Strategy & Innovation Advisor
Esports and auto esports aficionado, strategic thinker, entrepreneur, computer science engineer, marketing and corporate strategy master, and business administration PhD candidate.