After the resounding success of the Teleperformance PXP event, celebrating the inauguration of the Teleperformance Gaming Arena in Lisbon, Inygon was once again called upon to help Teleperformance mark the grand opening of their latest gaming hub, this time in the heart of the Colombian capital. With plenty of exciting gaming options and cutting-edge technology, the new arena promises to be a must-visit destination for gamers across the region.
The gaming arena in Bogotá boasts an impressive array of gaming options, with around 30 computers, consoles such as the PlayStation 5, Xbox, and Nintendo Switch, and even a mobile gaming zone. The Colombian team went the extra mile by adding a full VR zone, featuring multiple Oculus Quest 2 headsets for players to enjoy. In addition, the arena also features an indoor football pitch, which sets it apart from other gaming spaces.
To celebrate the opening of this venue, Inygon organized a three-day event that catered to both casual and competitive gamers. The event included tournaments for popular games such as League of Legends, FIFA 22, and Brawl Stars, featuring some of the biggest names in the industry. Esteemed host Britanni Johnson led the proceedings, which included panel discussions on various topics ranging from gaming to sports and even Web 3.0.
The first two days of the event were focused on panels and discussions, while the final day was dedicated to the gaming tournaments. Attendees were able to participate in gaming events and try out the latest equipment throughout the event. Notably, local racing legend Juan Pablo Montoya showcased his skills in the Assetto Corsa.
The entire event was broadcast live on Teleperformance channels, reaching a wider audience and showcasing the energy and excitement of the gaming community in Colombia. Inygon's involvement in the management and production of the event was integral to its success and is a testament to the company's ability to deliver high-quality esports events on a global scale.
João "Wlfz" Cício, Business Strategy & Innovation Advisor
Esports and auto esports aficionado, strategic thinker, entrepreneur, computer science engineer, marketing and corporate strategy master, and business administration PhD candidate.